Jan 6, 2022

There are no two ways around it: you’re known by your clients’ results, and no matter how selfish your motivation is, the only way to get your clients good results is to focus on helping them first and foremost.

Today, I talk about the need for a focus on business delivery over business growth. I talk about what...

Jan 3, 2022

A lot of us spend too much time marketing and not enough time understanding our market. In this episode, I talk about the difference between marketing and prospecting.

Today, I define marketing and prospecting. I note the importance of getting to know your audience instead of simply telling a general crowd about your...

Dec 30, 2021

With every new year comes a new list of goals for your coaching business. But this year, I have a challenge for you: in the spirit of the importance of repetition, use this year to focus on selling just one thing.

Today, I talk about the importance of focus. I discuss the power of repetition, and I note that, if you put...

Dec 27, 2021

Happy New Year! In this episode, I talk about the sh*t that hit the fan this past year when my ex-wife and I parted ways. During this time, I found it difficult to show up for work; on paper, I might as well have been unemployed. Yet the company’s numbers reached a record high. Why? Because I’ve designed my business...

Dec 23, 2021

In recent years, I’ve done less and accomplished more in terms of impact. How? I don’t do the heavy lifting for my clients. A client recently asked me for a session summary after our meeting. In this episode, I talk about why I told her no.

Today, I talk about the dangers of scope creep: the tendency to try to do...